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Semester Project 3 (GBE-)
Code
GBE-SEP3
Version
4.0
Offered by
Global Business Engineering
ECTS
10
Prerequisites
Second semester Global Business Engineering Program
Main purpose
The purpose of the course is to:
- apply professional competencies in a problem-based context.
- solve engineering issues based on current and previous semesters' subjects.
- demonstrate the ability to prioritize between issues and work in detail with selected issue(s)
The purpose of the process part of the course is to promote the students' independent literature search and reference management, critical thinking as well as holistic view.
The problem includes three subject areas: Marketing Management 2 (MAM2), Intercultural Business Communication (IBC), Mechanical engineering: Mechanics (MEC1), Material and Manufacturing Technology (MMT1), Software engineering: Software Development with Java (SDJ1)
Knowledge
Project method learning objectives:
The students must be able to:
Effective teams
Professional knowledge learning goals
The students must be able to:
Mechanics (MEC1), Material and Manufacturing Technology (MMT1)
Product development
Presentation
- convey technical knowledge in the form of drawings and calculations in a readable structured form
Software Development with Java (SDJ1)
- use the knowledge acquired in SDJ1
Marketing Management 2 (MAM2)
- develop and prepare an international marketing plan including international market selection
Intercultural Business Communication (IBC1)
- explain the importance of culture and intercultural communication in international business situations.
Skills
Project method learning objectives:
The students must be able to:
Effective teams
- plan the project group's process focus on the group's learnings and goals
- identify and apply methods for solving basic cross-cultural communication and collaboration problems.
Own learning process
- describe and analyse own learning process in the process report
- seek, find and incorporate relevant knowledge
- set and reflect on own learning goals from current and previous semesters in the process report with a view to future improvement
Project framework
- communicate the results of the project work and the project group's learning process in a structured way using professional concepts, both written, graphics and verbally.
- argue for the choice of sources and references in connection with the project work.
Problem-based learning
- analyze and explain overall contexts.
- work with a holistic view of the project, the subjects and the outside world.
- work interdisciplinary.
Professional learning goals
The students must be able to:
Mechanics (MEC1), Material and Manufacturing Technology (MMT1)
- select and apply the syllabus from the subjects
- use idea generation tools in practice
- apply skills from the subjects:
- compile free body diagrams
- perform equilibrium calculations
- choose dimensions, design and functionality
- choose material and production methods
- perform 3d modelling
- perform structured presentation of calculations
Software Development with Java (SDJ1)
- explain the Waterfall method as a software development process
- derive requirements
- apply use case modelling and draw activity diagrams
- draw a domain model
- construct class diagram(s)
- draw a sequence diagram of one essential method
- implement a software system using object-oriented programming
- perform testing in relation to the derived requirements
- describe how to use your system in a user guide
Marketing Management 2 (MAM2)
- select a new market according the to international market screening model
- make an analysis of a market for the selected country
- develop a marketing strategy for the company
- complete an international marketing plan including recommendations to the company for a possible entry into the selected market
Intercultural Business Communication 1 (IBC1)
- identify intercultural aspects on the selected export market that may influence the entry to the market.
- recommend which strategies should be used to build a good relationship with local partners and employees
Competences
Project method learning objectives:
The students must be able to:
Effective teams
- apply own experience and knowledge to strengthen group collaboration
- receive and reflect on guidance and facilitation of group collaboration
- take responsibility for structuring and adapting the form of collaboration to the members' personal and interpersonal competencies
Own learning process
- independently plan, structure and optimize own learning process on the basis of previous courses
Project framework
- in collaboration with the group, to take responsibility for the work process in connection with report writing and presentation.
- use verbal, digital and graphic project presentation techniques
- Problem based learning
- work analytically, methodically and structured with the semester project in the project group.
Project management
- plan, adapt and optimize a project process with appropriate project management tools.
- account for the use of digital tools such as digital project management as well as digital tools and portals.
Professional learning goals
The students must be able to:
Mechanics (MEC1), Material and Manufacturing Technology (MMT1)perform static calculations
- select correct material and manufacturing methods
- provide a structured presentation of drawings and calculations
Software Development with Java (SDJ1)
- Demonstrate the connection between the different stages in software development
Marketing Management (MAM2)
- select potential new export markets by conducting an international market screening
- analyse a foreign market, decide on a marketing strategy and implement an international marketing plan
Intercultural Business Communication (IBC1)
- find, apply and evaluate literature and information in general about cultural practices in the relevant export market
- provide management with suggestions on cultural aspects to be considered when entering a new export market
Topics
Teaching methods and study activities
Group work on project supported by process and professional guidance, Online, video and group teaching on key topics followed by exercises in class.
Ongoing evaluation and feedback in the course
Project description must be submitted and approved.
Education-specific Product:
The project team will act as consulting business engineers for an existing company. The task is:
Mechanical engineering: Development of CAD drawings for a prototype of a mechanical product that is to be sold on international markets
SW engineering: Development of a Single user system, that is to be sold on international markets.
Marketing
Prepare an international marketing plan for a new export market
Resources
Evaluation
Examination
Admission criteria for exam:
Project report and process report must be submitted before the deadline set by the supervisors. The project report should be between 20-30 pages excluding appendices (1 page = 2400 characters including spaces). The process report should be according to guidelines.
Examination form:
Group exam with individual assessment.
Group presentation approx. 15 minutes followed by a joint examination with a joint discussion and individual question rounds for approx. 15 minutes per student including voting.
Individual grades are given on the basis of an overall assessment of the submitted work as well as the individual's performance during the examination.
Internal examiner.
Permitted aids: All
Re-examination:
The internal examiner decides whether the student who has not passed the semester project must submit a revised project report or complete a new project.
For students who have not passed the semester project, an information meeting will be held at the end of the spring semester. Here, information is provided on specific deadlines and detailed courses for the project work, just as new project groups are formed where possible in relation to the number of failed students in the individual semesters. Based on the feedback the students have received after the ordinary exam, either a new project must be prepared or the non-passed project must be revised.
The project must be handed in by the agreed deadline before the spring semester. Examination is conducted around the beginning of the spring semester.
When submitting a revised project report, the main supervisor can also decide that submission and examination will instead be carried out in connection with the coming re-examination period.
Grading criteria
Additional information
Will
be handed out to the students via Itslearning.
Responsible
Kirsten Jepsen / Kresten Tang Andersen
Valid from
01-08-2022 00:00
Course type
Keywords
Literature search, reference management, critical thinking, holistic approach
Mechanical engineering: Criteria, Idea generation, Free body diagrams, Design, Functionality, Dimensioning, Calculations, Drawing documentation
Software engineering: Software development, Object-oriented programming, Waterfall method, Analysis, Design
Business: International market analysis, Marketing strategy, Marketing plan, Market screening, Marketing mix, Business cultures in the world, Corporate culture, Intercultural management, Intercultural competence